Choose Beauty

TELL THE WORLD YOU “CHOOSE BEAUTY”

Calling all beauty people: protect your livelihood. Share the good news about your career, your integrity, your beautiful business! Share, tweet and post this link: choosebeauty.tv.

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Peter Coppola's Career in Beauty

Peter Coppola’s career which would see him taking part in changing hair history. Coppola, salon owner, television personality and creator of Keratin Complex, celebrates forty years of firsts.

Choose Beauty: Nick Arrojo

Nick Arrojo heads a hairdressing brand with a culture of fun, professionalism, integrity, education and inspiration.

Choose Beauty: Sandra Humphries

Kao Salon VP Sandra Humphries directs an education team that inspires passion and creativity.

Choose Beauty: Fabio Sementilli

Humor, gratitude and paying-it-forward guide Fabio Sementilli’s approach to life and work.

Choose Beauty: Bonnie Bonadeo

Industry veteran, Bonnie Bonadeo has worn many hats—stylist, manufacturer’s representative, educator, producer, organizer, empathizer and cheerleader–in-chief for the hairdressers who come to her for direction.

Choose Beauty: Gerard Caruso

Gerard Caruso, Rusk Artistic Director knows the importance of continuing education.

Choose Beauty: Sue Pemberton

Sue Pemberton, Joico Vero K-PAK Color International Artistic Director and NAHA winner, knows color.

Choose Beauty: Stephen Moody

"My family is from the north of England, a very blue collar, industrial area,” says Stephen Moody recently named P&G Salon Professional Global Education Academy Dean.

Choose Beauty: Rafe Hardy

Louisiana-raised, Hardy’s easy grace and approachable style reflect his rural roots and have helped him win over hairdressers worldwide.

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