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HOW-TO: Pops of Jewel Tones Using Pravana Haircolor

We like to call this one the "hidden treasure" technique. This technique replicates the variance in tones and dimension found in a perfectly cut gem. The flashes of spectral colors and brilliance found in jewels are only evident after ...

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Pravana's "Show Us Your Vivids" Contest Now Accepting Entries

From May 1 to June 30, Pravana is inviting students and stylists to share their best brightest color creations in its "Show Us Your Vivids" contest, using Pravana's color collections of Vivids, Pastels, Neons, Locked-In hair ...

Introducing New Vivids Jewels from PRAVANA

PRAVANA introduces three new VIVIDS inspired by nature’s brilliant gemstones. VIVIDS Jewels brings boldness and innovation to the VIVIDS Collection, offering rich color saturation and undertones that complement any skin tone. The three, ...

How-to: Festival Hair Three Ways for Three Days

For a multi-day festival, versatility is key. Fill your book with creative color and blowouts that will last for days for your Coachella and Lollapalooza-bound clients; after all, showers aren't typically associated with these events.Show ...

How-To: Sahara Sunset Haircolor for Festival Season (+video!)

Festival season is coming up fast! The longer, warmer days bring opportunities for music fanatics to cash in on multi-day passes to full days of outdoor concerts, and recently, what people wear and how they look for the occasion is becoming ...

The "Oil Slick" Haircolor Trend with Pravana Vivids

The "Oil Slick" haircoloring trend comes from the iridescent swirls of color found in a pool of oil on the ground. The look, with its dark base and less-extensive required lightening, is an ideal technique for brunettes who request ...

FORMULA: The Joe Jonas Rainbow Pompadour

Singer Joe Jonas went all rainbow pompadour last month and Pravana colorist Jamie Muniz put together the formula and technique to re-create the look:FORMULA 1:. Two parts Pastel Blissful Blue + 1 part Neon Blue FORMULA 2: Four parts Vivids ...

Glowing Strong: Pravana Vivids Neons

In response to the trend in glow-in-the-dark hair colors, PRAVANA offers colorists their VIVIDS NEONS for a "how glows it?" finish and the aftercare products to keep those colors glowing strong.PRAVANA VIVIDS NEONS are ...

How-to (+video!): Watercolor Haircolor Technique

Today, hairstylists can truly be artists when it comes to haircolor. With more clients than ever becoming enthusiastic about fashion colors, the range of creativity when it comes to color has expanded exponentially. Pravana Artistic Color ...

How-To: Rihanna's Navy-Blue Hue

Rihanna has never been shy about changing up her look. The singer (and actress from time to time) has traded in her raven locks for a number of shades throughout the years—arguably most memorably fiery red, but also variations of blonde, ...