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The 500 Business Card Challenge for 2018

This is an old school marketing idea that will never alter, never go out of style and never be replaced with anything that will ever work better.

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Stylists, Make $100K in 2018 With This 365 Day Strategy

Did you make $100K cutting hair last year? Do you want to? I can help you make it happen.

#4 of ClipperGuy’s Top 10 Tips for Managing Your Appointment Book

Tip #4 of 10 in the series: Rebook aggressively.Rebooking is the art of getting the client back on the appointment book before they depart from THIS haircut experience.  Rebooking is the single most important non-technical skill ou will ...

#3 of ClipperGuy’s Top 10 Tips for Managing Your Appointment Book

Tip #3 of 10 in the series - Think of time as units – To manage your book better and manage your time better stop thinking of time as time.  Start thinking of time as units.All units are created equal.  Not units carry equal ...

#2 of ClipperGuy's Top 10 Tips for Managing Your Appointment Book

Tip #2 of 10 in the series - Hybrid your book – Some clients insist on and demand to be taken by appointment.  Some client’s lives just do not allow for the structure and commitment that making an appointment imparts.Learning to ...

ClipperGuy’s Top 10 Tips for Managing Your Appointment Book

Your appointment book is your interface between you and the world of your clients. Your appointment book does way more than just tell you who to cut and when to cut them. In the following 10-installment blog post series I will share my top 10 tips for managing your appointment book.

How to Merge Old-School & New-School Marketing Techniques

When it comes to building a personal brand, a careful balance of classic skills and new platforms are the keys to your success. In the branding world, some efforts go as far today as when your grandparents were networking and building brands and businesses. Arguably, the heavy saturation of social media, cell phones and email is making the desire for face-to-face interactions and physical—not digital—information even more valued now than in recent years.

#3 of the 10 Things You Should (or Should Not) Say to a Male Client

The top 10 Things You Should (or should not) Say To A Male ClientThis is number 3 in a 10-installment blog series of the top 10 things you should say, ask or tell (or should not) when consulting, selling to or interacting with a male client.How ...

#2 of the 10 Things You Should (or Should Not) Say to a Male Client

 This is number 2 in a 10-installment blog series of the top 10 things you should say, ask or tell (or should not) when consulting, selling to or interacting with a male client. Are we doing anything different?  Same as last ...

Healthy Hairdresser: Keep It Interesting

Working out is a personal endeavor.  Even if you attend group fitness classes you are there doing the work yourself.  No one can work out for you.  It might be nice if they could.  From many individually wishing to commit to ...