All shades of blonde transform with maximum shine and enhanced brilliance in just 10 minutes.
Bubblegum, the retro-futuristic pink shade, walks the line between vibrant and pastel.
The Kao Salon Virtual Experience delivers 48 hours of runway shows, technical demonstrations, special interest panels and future talks with the event culminating with the Global Creative Awards.
The 5-product line rescues hair at risk for breakage without weighing it down.
Stylist Najah Aziz creates unforgettable looks with the line.
Blonding expert Kyra Brown of KY&Co in Chicago has a new lightening fave: the Goldwell Light Dimensions collection of lightening products, tools and techniques.
Blonde specialist and Artist Connective member Kim Bruce (@themisfitblonde) owns Monroe on Mane salon in Sturbridge, Massachussetts. She knows a thing or two about building a solid blonding business that keeps her clients—and her bottom line—satisfied.
KAO VP R&D Dominic Pratt will succeed Cory Couts to lead Goldwell, KMS, Oribe and VARIS brands worldwide beginning September 2021.
Step into the light with Goldwell's new family of products that perfectly balance care and color.
For the 40% of clients who desire texture in their hair, Goldwave's NuWave is an in-salon, semi-permanent, shape-changing service that leaves hair feeling as good as it looks--the perfect new service to boost revenue.
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