Goldwell - Tagged Posts

MODERN SALON's Artist Session: Creating the Vision

Hairstylists make their dreams come true at Artist Session, MODERN’s photoshoot workshop.

KAO's Elevate the Artist Social Program Teaches Social Media Skills and More

The KAO “Elevate the Artist Social Program” is an intensive exploration into Instagram success for Goldwell and KMS artists. MODERN editors along with social-media expert and salon owner Sydney Ann Lopez offered a two-hour seminar that included best practices in photography and lighting, posing, writing compelling captions, hashtagging, creating engaging content and more.

From Grown-Out and Warm To Hot Blonde

Denise Mahoney (@colourauthority) of Colour Authority Salon and Spa, Portland, Oregon, says first time client Samantha came in with very warm ends and about 6 months of regrowth looking for a color upgrade. Details here.

Step One To Beige Blonde

This client wanted to get back to beige blonde, but her new colorist was surprised that the client had placed a 6N over her previously lightened hair. Acknowledging it would take a few sessions, Cassandra Marie Bartosch ended up with lovely results after the first session. Details here.

How-To: Pink and Orange Color Split

In this video tutorial, vibrant specialist Hailey Mahone demos how she created this perfectly paired duo using Goldwell's Elumen Play color collection.

SALON TOUR: D Anthony Salon, Nyack, NY

Take a tour of the D Anthony Salon in Nyack, NY and see it through the eyes of owner D Anthony.

MAKEOVER: From Uh-Oh To Cherry Treat

“This guest had a 4 plus month grow out level 3 darkest brown and the ends were a fade vivid at a level 10 with a mint stain,” says Franco Hernandez (@hairbyfranco). “She requested a ‘creation’ of a deep to vibrant red.” Details here.

Color How-To: Blue Bob with Pops of Red

Vibrant color specialist Gerilyn Ghaisarzadeh shares her steps and formula in this video tutorial.

Color How-To: Neon Peach

Vibrant hair color specialst Emily Boulin shares her steps and formula during this video tutorial.

Class in Session: Goldwell's New Color System Plays Well with Others

Colorists can grab their paint cans and create a beautiful masterpiece, thanks to Goldwell’s new Elumen Play and Elumen Care Collection.