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JCPenney Unveils Reimagined Penney’s Store and Looks to Expand its Family of Beauty Pros

The 117-year-old retailer launches its one-of-a-kind brand-defining store in Hurst, TX, as a direct result of customer insights. And as a chain, JCPenney looks to add 1,000+ new stylists to its family of beauty professionals.

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How Cassie McIntosh Finds Time for Career and Family

Many stylists struggle with the juggle—finding the time they need to build their careers plus the time they need to nurture their families. As a Master Stylist at The Salon by InStyle in Las Vegas, Cassie McIntosh has earned the right to schedule her time to fit the needs of her clients and her family, and she’s grateful to the company that makes it possible.

#IBELONG In Beauty: Discover Solo Artist Freedom with Salon Support

Eric Jeter rented a salon studio for two and a half years until he realized he missed the camaraderie of other stylists. Lauren Correll joined a JCPenney Salon right out of cosmetology school, and now, as a salon manager, brings her enthusiasm for the company and the profession to her team. Both agree they wouldn’t change the unique combination of independence, teamwork, opportunity and family spirit the company offers for anything.

INTERVIEW: JCPenney Names Rachel Jud Vice President and Divisional Merchandise Manager of Salon

JCPenney is excited to announce the promotion of Rachel Jud to vice president and divisional merchandise manager of salon. In her new role, Jud is responsible for leading more than 750 JCPenney salon and Salon by InStyle locations, including more than 10,000 stylists nationwide.

Tip of the Day: Coloring Wefts and Extensions

In this short video, Rachel Cordasco gives GREAT tips on how to efficiently color wefts so that the color is seamless and lasts.

See How to Create an Infinity Braid

Learn how to create an intricate infinity braid in this short video tutorial.