Art Noir Artistry from Luis Alvarez and the BaBylissPro Team

Luis Alvarez and the BaBylissPro team create beauty from darkness.
Luis Alvarez and the BaBylissPro team create beauty from darkness.
Master Stylist and Updo Superstar Ann Bray shares her five keys to creating the perfect upstyle.
At Rusk, colorists are updating platinum with fun pops of pastel hues using clear to dilute any direct color.
Inspired by the color, architecture and culture of three eclectic cities—New Orleans,South Beach Miami and Las Vegas—Luis Alvarez and team demo the design powerof the new RuskPRO line in the most hair-challenging environments.
In this collection from BaBylissPRO, Harry Houdini, known as @houdinistyle on Instagram, gets inspired by the Rat Pack for four “sophisticated bad boy” looks created using the highly anticipated Metal Collection of grooming tools by BaBylissPRO.
Alvarez introduces Chrome Cast, a collection that showcases how tonality in hair should move in the opposite direction and become more neutral, allowing the fashion in the wardrobe to have its moment while hair stays clean and pure for the season.
Luis Alvarez expertly captures the winning looks created by team BaBylissPRO at the recent Bronner Bros. show in Atlanta.
Get the details about ARTIST SESSION, fall 2017. It's all about the photograph, and oh yeah - the model, the make up, the fashion, the location, the goody bag, the speakers, etc. etc. etc.
Satin Smooth ambassador Kelley Baker partnered with Luis Alvarez, BaBylissPRO VP of Marketing and Creative, and the BaBylissPRO team to identify an era of inspiration, and juxtapose it with a more modern take.
A vibrant blend of Rusk direct blue, green and yellow captures the brilliant and ever-changing colors of tropical waters.