Trending: LaCroix Hair Color

Pastel and vibrant hues still have a tight grip on hair-color trends—so it should come as no surprise, really, that LaCroix-inspired hair color is the latest trend. Scruples challenged colorists to take inspiration from their favorite LaCroix can designs and interpret it into a color creation.

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Blush Rosé Hair Color from Scruples

The placement of the lightener, the type of lightener used and the level of lift achieved all come together to create this dimensional Blush Rosé shade, which uses a Scruples smudge root formula and one toner.

Scruples and Beauty Elite Group to Merge

Scruples Professional Salon Products, Inc and Beauty Elite Group are merging, effective October 19, 2017.

City Slicker

The Scruples Design Team draws inspiration from New York City's boroughs.

Make-UNDER Needed For The Pregnant Client

There's a lot going on here and this client needs a serious "make-under" for a lower maintenance look.

Enter Scruples' Urban Unicorn Contest with Your Creative Color Masterpiece

The 2017 #UrbanUnicornContest is now open for submissions! Paint and post your creative color transformations for a chance to win a feature on and a Scruples color credit.

A Purple Lilac Hair Color Formula

Bonus points when the lipstick matches the hair color! Get the formula for this soft purple.

Glowing, Iridescent Chestnut Brown Color by Scruples

From the glamour and glow of lights (and highlights), these soft shades are illuminated to showcase the natural beauty of iridescence.

PBA Launches Scruples Scholarship for Salon Owners

PBA partners with Scruples hair brand to give salon owners chance to expand business, technology education.

MAKEOVER: Spicing Up Best Friend Madeline

Alyssa Wiener (@lysseon), a Head Stylist and Colorist at Stylin', Norwalk, CT, says that she and best friend Madeline, decided to spice up her hair. “We always do some type of gingery blonde, but this time we decided to go all out!” How-to here.