Amanda Lepore Stars in amika's 'Bust Your Brass' Campaign

The brand released three products with Lepore sharing her blonde maintenance secrets.
The brand released three products with Lepore sharing her blonde maintenance secrets.
Moroccanoil Blonde Perfecting Purple Shampoo deposits violet pigments to counteract yellow and orange hues, enhance the depth and dimension of haircolor, and provide a natural-looking sheen that revives highlights.
Color Pros: Set yourself up for color success by understanding the theory of neutralization and offering clients toning solutions for every level.
This deeply pigmented formula gently cleanses hair while providing hydration and without compromising blonde tones.
Gently refresh and brighten your clients' cool blonde, gray, white an silver tones with this new duo.
Named after a silk damask, Rinzu was the preferred fabric for kimonos in Japan’s Edo era. The products’ violet pigment tones down warm yellows while also protecting color from heat and other elements.
This brightening shampoo solves common natural and color-treated blonde concerns like brassiness, dullness, color fading, dryness, and extra sensitivity to stress and damage with a combination of proven natural extracts
Maintain your blonde locks all summer long with new products from Paul Mitchell.
Knowing clients’ struggle to maintain bright blonde locks while keeping hair healthy, Redken created the Redken Color Extend Blondage Shampoo and Conditioner range to fight the brassiness that comes with blonding and lightening services.
Amika launches two new foam products: the Phantom Hydrating Dry Shampoo Foam and the Bust Your Brass Violet Leave-in Treatment Foam.
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