choose beauty

Philip Ring: The Pixel Haircolor Illusionist

2015 ushered in a wave of interpretations of the pixelated haircolor technique—no one owned the technique more than Philip Ring. AT A RECENT CLASS at Chicago’s Red7 Salon, educator, stylist and self-described amateur magician ...

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CHOOSE BEAUTY: An Interview with Nadirah Volpe

Sexy Hair Master Artist Nadirah Volpe was inspired by family to sketch out a life in beauty and encouraged along the way by her industry mentor. Hidden talent:  “I paint. It’s something I really enjoy and I’m giving it ...

Choose Beauty: Van Council

Mastering the craft of hairdressing and owning a thriving business is only part of Van Council’s success story. The salon owner, just named the new fashion director of Intercoiffure America/Canada, has also been a lifelong competitor.In ...

Choose Beauty: An Interview with Nine Zero One’s Nikki Lee and Riawna Capri

Nine Zero One’s Nikki Lee and Riawna Capri put their friendship first when they set out to design a salon that would feel like home.ABOUT CAPRILEE: Hometown:  (Capri) Oxnard, California (Lee) Reno, NevadaCareer other than a ...

Choose Beauty: An Interview with Farouk Shami, The CHI Man

American by ChoiceThe Founder of Farouk Systems, Farouk Shami, believes in the principles of hard work, education and doing the right thing and has applied them for thirty successful years.  My hometown: The Woodlands, TXBeauty industry ...

Choose Beauty: An Interview with Paul Mitchell Co-Founder John Paul DeJoria

Currently reading:  I picked up a book that my wife was reading called “Wishes Fulfilled: Mastering the Art of Manifesting” by Dr. Wayne Dyer.  I read the first few pages and just kept reading.  Before this, I read ...

CHOOSE BEAUTY with Tom Porter: Wellness, Willingness and Water

Tom Porter, CEO and founder of Malibu Wellness in Malibu, CA, has always emphasized health and wellness. Both have flowed together throughout his life, with water being an essential connecting element of the story.

CHOOSE BEAUTY: Sophy Merszei

Hometown: Cambridge, Massachusetts, a place where makeup is almost illegal.Industry Icon: Vidal Sassoon. I love how he applied architectural and mathematical concepts to hair.Now reading: “Quiet:  The Power of Introverts in a World ...

CHOOSE BEAUTY: Matty Conrad

Hometown: Victoria BC CanadaCareer other than hairdresser: Bartender Professional Mentor: Kathy Simon, founder of the Mekka System Last book read: How to Win Friends and Influence PeopleInstagram-er you follow: Mark-Jason Solofa ...

Choose Beauty: Lydia Sarfati

Biggest change in skincare: When I first started here, I would say ‘esthetician’ and people thought I was saying ‘electrician.’ It was a foreign word to them but, today, people understand what it is and what it means. The ...

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