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flat iron

Lunata Beauty Launches New Pro Line

The flat iron — the Lunata Cordless Styler PRO — is the flagship product.

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Giveaway Alert: Olivia Garden Titanium+ion™ High Performance Professional Curling Iron PLUS Detangling Brush

Read about what makes this curling iron so indispensable and special--then get your hands on one, along with an industry favorite Olivia Garden detangling hairbrush!

CROC Professional Launches Master Collection: Five New High-Performance Styling Tools

Leading professional hair tools brand launches new appliances featuring a host of new-to-market technology.

Introducing the New GHD Max Styler

MAXimize your style with minimum effort and less time.

The “S” Wave: Steps to This Face-Framing Look

The unique S-like shape is created with a simple flat iron and allows stylists to highlight a client's favorite features.

INTRODUCED: The Olivia Garden Titanium + Ion Flat Iron

Olivia Garden is evolving and has moved into the appliance business with vigor. Most exciting for the brand is their new hero, the Ceramic + Ion Flat Iron, the 1” Professional Titanium + Ion Flat Iron which now joins Olivia Garden’s Ceramic + Ion Flat Iron which was launched last year.

The Heat Is On: Hair Loves the New Bio Ionic OnePass Styling Iron

The new Bio Ionic OnePass NanoIonic MX styling iron has enhancements and updates that create healthy, hydrated hair.

How to Curl Hair with a Flat Iron

Whether you're a master of this technique or have been trying to figure it out for years, these tips and tricks from Ulta Beauty Design Team member Beto Sanchez will inspire you to pick up a flat iron for your next wavy style.

Olivia Garden Changes the Landscape with a New Iron and Brushes

An intricate updo starts with the right foundation. With Olivia Garden’s new Ceramic + Ion Professional Flat Iron and brushes, stylists are able to cultivate stunning finishes.

J&D Brush Co., LLC, and Goody Products, Inc. Announce New Company Name and Leadership

Beauty By Imagination will officially launch its new corporate branding in October 2019.

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