MY perfect ME Photo Collection: Wella Artists Celebrate Individual Style, Spirit, and Beauty

Here’s what happened when a group of talented creative artists came together to bring their vision of self-expression to bright, beautiful life.

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How-To: Opal Metallic Blend

Laila Pettersen, @laila.wella, is an educator for Wella Professional, Norway. Just like gems form over time, Pettersen’s creation required patience and skill. She wanted to take her client from dull to shining brilliance and used Wella’s Opal-Essence shades, applied in sections with a gloved hand, to achieve the end result.

Color Correction for a Cool, Beautiful Blonde

Alisha Basham (@frivolousfawn), an award-winning artist in Eugene, OR, working out of London Hair Studios, took her client from brassy to icy blonde. "This was a late-night color correction and worth every minute."Basham used four ...

HOW TO: From Brass To Class

New artist Kylie Nelson shares the formula she used to transform her client from brass to class.

HOW-TO: Illumina Blonde by Wella Professionals

“In a world where we all want to shine, Wella Professionals Illumina Color offers new shades for a new year and a new look,” says Dean Roybal, Wella Professionals Top Artist.

ON INSTAGRAM: Illumina Formula for a Copper Glow

Philip Ring's work on Instagram caught our eye. His client left his chair with a glowing, warm finish and here's the formula.

Behind The Scenes: Color on Extensions

Christopher Doves offers his formula and HOW TO create the look used for some of the wigs and Hairdreams extensions shown in the Hunger Games, to be released November 2013.

HOW TO Get Modern's April Cover Look

Alexandra Matiz and Nicole Obert break down the color and shape shown on the cover of April, 2013, Modern Salon Magazine

C-ing the Light: A Tour of C the Salon Plus an Illumina Color

Claudio Lazo's salon in Studio City, C the Salon, was a busy beauty hive of activity on the day I came to experience Lazo's creative hand with color. He offered me a peek into the workings of his salon and the chance to try Ilumina color.

Wella Illumina Blonding: Soft Dimension by Dean Roybal

Learn the steps to create a Wella Illumina blonde inspired by the healthy, dimensional finish of children's natural hair coloring.

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