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Embellish With a Head Piece

Looking to create a delicate, elegant head piece? This how-to has the steps you can try to re-create this "Prim and Pastel" look.

Hungry for The Hunger Games!

Poised to become the next teen sensation in the mold of Harry Potter and Twilight, The Hunger Games—the first film adaptation of the wildly popular, young adult novel series—debuts this March! The movie stars Academy Award Nominee Jennifer Lawrence, Stanley Tucci, Woody Harrelson, Elizabeth Banks...and Joico!

Joico creates K-Pak Waves for frizz-free curls

Joico has harnessed the reconstructive qualities of its patented quadramine complex technology to create K-Pak Waves for healthy, shiny, and frizz-free curls on all hair types.

Joico’s New Sprays Exceed Demands

Joico is introducing new and “greener” versions of its popular JoiMist, JoiShape and K-Pak hair sprays that are in full compliance with new national guidelines for reduced VOCs (55 percent) in aerosol products. These re-staged sprays are reaching salons ahead of the legal compliance deadline date and have also been reformulated for increased styling and holding effectiveness.

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Embellish With a Head Piece

Hungry for The Hunger Games!

Joico creates K-Pak Waves for frizz-free curls

Joico’s New Sprays Exceed Demands

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