Lakme USA Taps Two for Creative and Sales Posts

Jorge Buccio joins the brand as Creative Director, and Lisa Finucane is the new National Sales Manager.
Jorge Buccio joins the brand as Creative Director, and Lisa Finucane is the new National Sales Manager.
Meet Aura, the new smoothing service that's all about health, hydration and shine.
The demand for beauty products that are clean, ethically sourced and sustainable has not slowed during our current COVID-19 global crisis. If anything, the need to operate a sustainable business translates into being a more resilient business.
During Sustainability Week (August 24-28), we will profile the latest in recyclable materials, energy-saving resources, waste- reducing strategies, eco-conscious practices, and all things clean and green.
Stylist Janel Latessa worried that her clients would be hesitant to return. The opposite has been true. Read about her successful reopening and get some tips for navigating your own return.
This client found her new colorist (one of MODERN's faves) on Pinterest. Learn more about this color correction and how her new colorist fixed the banding while maintaining the integrity of the hair - all while bringing her to a dimensional platinum.
Amy Koepke says her new client came in "hating where her hair was at. It was way warmer and darker than she wanted and there were a couple of different bands throughout. Our goal was to get her in a cooler lighter place with the time we had while maintaining the integrity of her hair." Mission accomplished.
Get the details for this makeover, after the client - in an effort to save money - went to a friend to add some "warmth."
This client was ready to take her blonde to the next level. It took just three steps, including balayage, baby lights and teasylights, to get her to that bombshell result!
This client found her new colorist through a post on Facebook. Good idea to ask your clients to give you a shout-out in their posts? The answer is yes.
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