PRAVANA Artists share their gorgeous looks and formulas in celebration of Peach Fuzz, Pantone's 2024 color of the year.
If you're a lover of all things red, check out these two new shades from PRAVANA VIVIDS - and see how the brand's Artistic Educators have put them to use in time for Valentine's Day!
Check out these vibrant hair color masterpieces created by PRAVANA's network of artists and educators using VIVIDS!
PRAVANA has released three new ChromaSilk VIVIDS colors to add to their purple portfolio. Check out the Digital Purple Palette!
Getting a lot of red requests this year? Here are 10 PRAVANA formulas spanning that end of the color spectrum, including gorgeous scarlets, magentas, peaches and coppers, to get your creative juices flowing.
Are you and your clients loving Viva Magenta? See how these brands' artists recreate the color beautifully on hair.
Check out these formulas and detailed how-tos from PRAVANA Senior Artistic Educators George Blanco (@georgeeblancoo) and Tiffany Lobdell-Summers (@vividhaircreations), who used the brand to pull off the most creative, stunning yellow looks.
Pravana promotes and announces the new hire of key team members on the Sales, Marketing, Communications and Digital teams.
Pravana's promise is: "To empower stylists by providing them with superior products, unprecedented and unmatched in value,that will enhance their businesses and lives." When thinking about how it can live by these words during the COVID-19 crisis and help stylists, Pravana came up with it's newest initiative, the Stylist Transform and Empowerment Program (STEP Up).
PRAVANA introduces an all-new additive option to expand stylists’ color palettes with the launch of VIVIDS Clear-Dilute. The latest addition to the collection allows colorists to lighten their VIVIDS shades without sacrificing vibrant tonality.
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