redken

National Hispanic Heritage Month: 5 Tips for Working with Latin Hair

National Hispanic Heritage Month is coming up, and Sam Villa is excited to start offering education in Spanish! Also, see Villa's tips on working with Latin hair.

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Embrace Texture this Fall: How to Create Polished Coils and Deep Waves

What's a better way to celebrate the changing of the seasons than changing up your clients' hair? This is especially for those who want to help their clients try out more texture or embrace their natural texture. Here are two easy ways to do so.

5 Things You Need to Know About Shades EQ Bonder Inside

Recently, Redken launched its biggest innovation to-date called Shades EQ Bonder Inside. These new shades offer stylists all of the benefits and results of Shades EQ plus added strength to tone and repair* hair in one step. Here are five things you need to know now.

Redken Takes a Stand Against Bullying

From a 2021 Redken Facebook survey, 100% of its stylists shared that they have faced some form of bullying, and for them it got better when they found a home in the hairdressing industry.

6 Things You Need to Know About the Newest Hair Strengthening Innovation

ABC Intensive Treatment from Redken not only strengthens your clients' hair, but it also enhances your business by improving service outcomes. Learn 6 ways that ABC Intensive Treatment helps restore hair damage.

5 GOLDEN BLONDE LOOKS TO TRY NOW

After many seasons of icy cool blonde tones, get ready for a warming trend! More and more clients and stylists are exploring warmer blonde hair colors--tones like honey, caramel and golden blonde. Regardless of the base level, these trending hues are infusing ash and cool blondes with a sunny glow.

Here's An Intense New Way To Strengthen Hair

The new Redken Acidic Bonding Concentrate Intensive Treatment adds strength to all hair types and textures that have been damaged by lighteners, color treatments.

Nail The Newest Color Trend With These Greige Looks

Color pros and clients are seeking that perfect blend of blondes and brunettes that aren’t too warm and aren’t too cool. Sound impossible? It’s not—because with the new Shades EQ Bonder Inside Ash Gold family, Redken got it just right.

Shades EQ Bonder Inside Adds Ash Gold

Three easy-to-use, premixed shades from the Redken bonder brand give you the latest cool-blonde options.

Redken Uses Consumer Advertising to Bring Clients Back Into the Salons

"Redken Diaries" highlights the campaign, featuring top Redken stylists performing their magic on clients who are ever-so-ready for post-COVID hair revivals.

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