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Seize the Sale: Sam Villa on the Simplicity of Retailing

As Redken introduces a renovation of their haircare packaging, Global Ambassador Sam Villa talks about how this update will make it easier than ever for stylists to provide value to their clients.

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ISSE Digital Experience 2021 Education Lineup Announced

ISSE Digital Experience 2021 features more than 80 virtual education sessions from the industry’s top hair, skin, nail, and makeup educators and influencers, with tickets costing only $25 for PBA members. MODERN has an exclusive code for $5 off!

Everything to Know About Redken’s First-Ever Digital Symposium: The Virtual Connection

In 2021, Redken is bringing a new digital version of the Redken Symposium to a screen near you, making sure hairdressers can learn better and earn better – even from home.

Epic Blonde Makeover with All the Steps

Melissa (@melissameltss) and Gabby (@glam_by_gabbyy) worked to create this transformation in one day. The salon duo took their client from a deep brown, with some banding and also hair that had never been colored, to this bright blonde. They relied on some of their favorite products and plenty of time.

Champagne Platinum Texture Transformation: Formula and Style Steps

This beautiful color transformation is given a very detailed walk through, from sectioning, to formulas, application, and styling steps.

Color Correction: Yellow and Banded to Ice Queen

This client was anxious to get back to her signature platinum. The process involved pre-appointment treatments, and careful color work throughout.

Honoring and Remembering Redken's Bill "Peppy" Peplow

Whether on the phone, in a meeting, on an airplane or standing on stage, Bill Peplow represented REDKEN’s supreme respect for the hairdresser to the ultimate degree.

Dimensional Balayage in 7 Steps

"We decided to bring up the blonde and add some depth in to her hair to break up her old color. When you continue to lighten the hair over and over,  it eventually starts looking more solid, so adding depth back in really helps keep dimension and make that blonde POP!"

10 Tips to Make Virtual Learning for a Hairstylist Easy and Successful

 I want to share a few of my own observations when I look at BOTH sides of the learning for me, which I feel are critical to not wasting time, your money, the salon’s money, or missing the learning that’s happening in a virtual setting.

L’Oréal USA Announces Executive Leadership Appointments Within Professional Products Division

L’Oréal USA Professional Products Division has announced a series of changes to their executive leadership. 

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