RUSK Introduces New Color Products

RUSK empowers colorists with the introduction of new color products
RUSK empowers colorists with the introduction of new color products
RUSKin10 now offers more ways to match, darken, lighten, and highlight natural hair, expanding your color menu.
Freshen up your kit with these hot tool intros.
New Global Creative Director Matt Swinney spearheads the brand's evolving focus.
In this lovely color, a deep root melts into beautiful blonde ribbons.
This summer is all about glowing, sun-kissed hues. Get the steps for this natural golden balayage from Laura Gibson, Rusk global artistic director.
After COVID-related salon closures, and the enforcement of reduced capacity, new RUSKin10 Permanent Cream Color, which processes completely in just ten minutes, opens opportunity and options for stylists
In this role, Gibson will aid in the education and training for the RUSK color portfolio and advise on the development of new color innovation. This collaboration is part of the brand’s strategy to revitalize their legacy portfolio of professional color offerings and steer the brand forward in future color endeavors.
Cool blondes are coming in at the top of the hair color request list.
A new leadership team headed by industry veteran Scott Missad has taken the reins at Beauty Quest Group (BQG), with plans to revitalize the company’s heritage hair care brands -- Rusk, Aquage, and One n’ Only.
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