salon digital summit

LISTEN NOW: Interview with MODERN SALON Editor in Chief Alison Alhamed

MODERN SALON’s Editor in Chief Alison Alhamed shares her insight into what’s happening with media in the salon world—including the evolution of advertising and editorial—plus tips for salons on marketing in the digital age, and how to reach a broader audience.

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Salon Digital Summit: 3 Keys to Positioning Yourself to Make Money from Social Media

It's no surprise that influencer marketing is marketing's biggest tool today. It's also one of the most exciting, fastest growing—and changing—areas for salon careers or professional development. Here's how to position yourself for Instagram success.

Salon Digital Summit: The Business of Being a Beauty Influencer

Some strategies for creating content and then protecting your precious content once it's made.

Salon Digital Summit: Instagram and Your Salon Professional Brand: How Personal Is Too Personal

The trio of experts on a panel at Salon Digital Summit discussing the business of getting personal on Instagram included stylists Christina Kreitel and Christopher Smith, and Natalie Boos, director of marketing for the Business of Balayage.

Salon Digital Summit: How to Generate Salon Reviews and Respond to Negative Ones

At the first Salon Digital Summit in Los Angeles, Phorest's Chris Brennan helps salons navigate online reviews — mastering the techniques for soliciting for client reviews, as well as handling negative ones.

Salon Digital Summit: Setting Your Salon Social and Digital Objectives

Tech expert and beauty enthusiast influencer Sarah Bryant @sarah_louwho shared the stage with salon artist and educator  Chief Behr @chiefbehrhair  to talk about how to use social media for a variety of purposes.

Salon Digital Summit: Social Media Success, Step-by-Step, with Mane Addicts

From something as practical as making sure to wipe the camera lens to what kind of content performs well on social, this panel offered great insight on how stylists can use social media to build their business.

Salon Digital Summit: Personal Branding for Salons and Stylists: Defining Your Voice, Your Reach, Your Passion

The opening panel at Salon Digital Summit hosted by Eric Taylor offered such wonderful nuts-and-bolts advice about social media success with an emphasis on authenticity.

Salon Digital Summit: Grow Your Social Media Skills and Expand Your Influence

Are you going to MODERN SALON's Salon Digital Summit? If you don't have your tickets just yet, here are all the reasons why MODERN SALON Editor in Chief Alison Alhamed is SO excited for this event, all about the art of social and digital success. Nov. 4-6, Los Angeles,

Expand Your Influence: Salon Digital Summit Takes LA in November

The intensive, hands-on learning experience will explore the art of digital and social media to grow a salon professional’s influence and business. VIP attendees will include members of the MODERN SALON Artist Connective, celebrity stylists and influencers.

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