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Platinum Alchemy: Behind MODERN’s Winter 2022 Cover

This past September, colorists partnered with stylists to create show-stopping hair for our Artist Session Creator Series event. Geribeth Stigen and Shannon Demont's white-blonde transformation now graces our Winter 2022 cover--see how they created the look.

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3 Fresh Makeovers To Try When Your Client Is “Ready For A Change”

How much do you love your “extra” clients? The ones who challenge your creativity, your skills, maybe even your patience? These are the clients ready and willing to go beyond “a trim and a few highlights”—the ones that make you light up with anticipation when you see them on your schedule.

How To Repair Your Clients' Hair, Inside and Out

Thermal damage, dehydration, breakage, unruliness, lack of shine, and lack of body can all make hair color, cutting, and styling a challenge. Schwarzkopf Professional has solved the problem. Meet the FIBRE CLINIX system, a true breakthrough in the science of healing damaged hair.

Meet The Next Big Thing In Creative Hair Color

Meet Colour Alchemy: prismatic, responsive, temporary hair color that reacts to temperature. Inspired by nature and designed with science, Colour Alchemy is a completely innovative approach to hair color. Prismatic and iridescent, it’s a temporary hair color that produces bright tones and holographic reflections.

Trending Now: Refined Blondes and Brondes

By using sophisticated toners like the Schwarzkopf Professional Bond Enforcing Deep Toning collection, you can add modern dimension and tonality to your work. Want to give your highlight clients an upgrade with root smudges, melts and lowlights? See how color pro Becca Ortiz creates sophisticated, customized color looks with BLONDME Bond Enforcing Deep Toners.

Two New Client-Pleasing Blonde Transformations

As a color pro, you’re always on the lookout for ways to upgrade your blondes. Schwarzkopf Professional® is ready to assist with two new blonde how-tos, featuring formulas and step-by-steps, both feature the upgraded IGORA ROYAL® Highlifts which create clean, clear, healthy results on warm and cool tones.

Why This Stylist Changed Her Color Line and Never Looked Back

Change is hard and scary, and changing your color line is one of the hardest and scariest things you can do as a stylist. L.A. color and extension expert Abigail Bazzoli knew it wouldn’t be easy, but she was ready to kickstart her creativity and try something new. In a recent conversation, she shared the hows and whys of changing out her line and embracing Schwarzkopf Professional® IGORA VIBRANCE® hair color.

Schwarzkopf Unveils Heat-Activated Holographic Formula

Schwarzkopf Professional launches a new product called Colour Alchemy, a heat-activated holographic formula that works on all hair colors, even on the darkest hair base.

Igora Royal Teams up With Pantone to Offer 18 New Hair Color Mixes

Two of the powerhouses of color and color trends—Schwarzkopf Professional IGORA ROYAL hair color and the Pantone Color Institute—have come together to create a collection of inspirational new hair color formulas based on three key global trends.

Schwarzkopf Professional USA Announces Partnership with Joel Warren

Schwarzkopf Professional USA reignites relationship with globally acclaimed master colorist Joel Warren.

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