social media marketing

90 Nail-Related Hashtags for Nail Technicians

Some experts recommend using a minimum of 11 hashtags per post, while others suggest using 5-10 hashtags for optimal engagement. If you need a little help thinking beyond the traditional tag, here are 90 nail-related hashtags to spice up your next social caption.

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How to Build a Brand: Winning Marketing Strategies with Elyse Rox

Salon owner and stylist life coach Elyse Rox gives us tons of insight on how she built herself a winning brand, and how you can do the same.

Reaching A Million YouTube Views

Al Reid, aka Alsmillions, is a master barber, entrepreneur and the owner of Boss Barber Studio. He also is one of the first barbers to reach a million views on YouTube--learn how that propelled his career.

Why Pinterest Could Be Your New Best Friend

The ins and outs of the best-kept social media secret in the beauty industry.

SEO for Stylists: How to Make Your Instagram More Discoverable

With the right keywords, tags and bio, Instagram can be a powerful business-building tool. Here’s how to perfectly optimize your profile to grow reach and get more butts in your chair.

L'ange Hair Helping Hairstylists Recover with Unique Social Program

L'ange will work with each selected stylist or salon individually to create compelling content for the ads to help drive business and track the ad’s success with them.

How to Use New Instagram Reels Feature

The new feature from Facebook was launched August 5.

Tips to Attract Your Ideal Clientele

Stylist and salon owner Sean Michael provides the tools and questions you need to paint a picture of your ideal client and turn those demographics into the bulk of your business.

The Selfie Factor: Aesthetic Services See Significant Increase

“The technology within the industry is improving at an accelerated pace, making less invasive options with little-to-no downtime more accessible and enticing."

Tips for Targeting Male Clients this Father's Day

Today's healthy salon businesses are growing their male clientele, and Father's Day is the perfect time to capture these clients while perfecting strategies for retaining them year-round. DaySmart's Jeff Dickerson offers a collection of helpful tips on grooming a robust male market.

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