sophy merszei

Sophy Merszei: Update on Chronic Lyme Disease

Healthy Hairdresser checks back in with NovaLash founder Sophy Merszei, who shares her battle with Lyme disease in order to spread awareness of the debilitating condition.

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NovaLash Names New and Returning Brand Ambassadors

NovaLash CEO, Sophy Merszei , named 18 elite lash artists from around the globe as NovaLash’s 2017 class of Brand Ambassadors.

Eyelashes at Every Age

Eyelashes add instant ‘oomph’ and at different stages in a woman’s life, they can also add just the right amount of lift and openness to impart a more alert and youthful appearance.

NovaLash Wins Houston Better Business Bureau Award

NovaLash Eyelash Extensions was awarded the Houston Better Business Bureau (BBB) Distinction Prize at a ceremony on May 11th, 2016 at the Bayou City Event Center in Houston Texas.  The Mistress of Ceremony, Deborah Duncan of KHOU ...

NovaLash LASHoff Winners Announced

On a Friday night in late February, brand ambassadors, educators and lash artists gathered at Houston’s Hotel ZaZa for NovaLash’s sixth annual LASHoff Awards (and yes, there were more voluminous, thick, perfect sets of lashes on ...

Talking Lashes, Bigger Is Better and Faster Is Fabulous: NovaLash American Volume Series for Amped-Up Eyelashes

NovaLash artists are creating a lush lash line in less time with NovaLash  American Volume series.   Applying the ultra-light American Volume Extensions in three curls with a “Fan, Feather and Load” technique, unique to NovaLash, and securing them with new rapid-dry HighSpeed Platinum Bond Adhesive , service time is cut in half while lash fullness is multiplied.

Keep ’Em Separated: NovaLash Eyelash Extension How-To

How do you make lashes look the most natural and give your client the longest wear? NovaLash eyelash extensionists say it’s all about the separation.

NovaLash Pumps Up the Volume: US Training for Lash Artists Kicks Off

This month, NovaLash kicks off classes across the United States with hands-on, eight-hour training sessions to introduce NovaLash’s New American Volume Technique to experienced lash artists. Products used during training are included in ...

NovaLash Wins Better Business Bureau Award

The BBB (Better Business Bureau) Winner of Distinction prize in the Personal Services and Products category was awarded to NovaLash Eyelash Extensions.The awards ceremony was held at the Bayou City Event Center in Houston Texas. The Mistress of ...

Summer Trouble: Lyme Disease

“You may know me as the person who introduced eyelash extensions to the world, but you might not know that I have been battling lyme disease, chronic erlichiosis and babesiosis for 30 years,” says Sophy Merszei, founder of NovaLash. ...

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