technology tools

2024 SALON TODAY 200: Environmental Sustainability and Technology

We're on a roll! On the 7th Day of our 2024 SALON TODAY 200, we introduce you to the honorees in two categories--technology and environmental sustainability. These tech-savvy honorees leverage the latest tools to automate and streamline their processes and communications, while green-minded honorees, including April Wetzel of Sunbeam Studio in Louisville, Colorado, make strategic decisions that better the world around them.

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The Salon Today 2023 Technology Guide

SALON TODAY's annual technology guide helps salons, spas and barbershops compare and contrast different tools, from salon management software to specialty apps, to make the smartest decisions for their business operations.

Run Your Business More Efficiently: Technology Solutions for the Independent Salon Pro

You are a business of one, but you don't have to feel overwhelmed. If you're an independent salon professional, here are some great options for automating your business operations so you can get busy creating beauty.

Understanding SEO and How to Leverage It

Boosting your SEO so your salon lands on Page One of Google's search results can make a world of difference to the number of new clients you lure in. Imaginal Marketing's Lauren Bakos walks you through the basics.

Managing Change in the Salon: Heath Smith of Ruiz Salons on Creating Systems That Work

Heath Smith, co-founder of Ruiz Salons in Austin, Texas, has experienced his fair share of salon change since going into business with Allen Ruiz in 1988. In the process, he's discovered a solid system for managing it.

Vagaro Rolls Out New Features to Improve Salon Efficiency

Vagaro scheduling and management software helps keep salons and spas running efficiently with all the tools a modern owner needs, including online booking, a POS system, email and text marketing, push notifications and much more.

Stylists Guide the Way for Olaplex

It’s the brand that changed the game. When Olaplex hit the market in 2014 with its bond-building technology, stylists across the globe took notice.

App Update Gives Clients Virtual Try-on, Skin Diagnosis, and Data-driven Personalization

Tricoci Salons & Spas partners with Perfect Corp to provide salon guests with best-in-class augmented reality and artificial intelligence experiences.

Manage the Summer Salon Rush with These Time and Technology Tips

Stay ahead of your summer schedule; learn more with Square.

Barbicide and Merit Are Making Certifications Digital and Contactless

The partnership between Barbicide and Merit has made it easy for beauty pros to share certifications on social media, through messaging platforms, or even in-person via scannable QR code.

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