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Cut|Articles|Sep 27, 2012

How-to: Red Cross

This model's color shows Level-4 violet. The ‘Veil,’ the top football-shaped section, turned out lighter and brighter. For shape, Pureology's Color Ambassador Ruth Roche added asymmetry and several texture techniques to modernize her look.

by Staff
Cut|Articles|Sep 27, 2012

How-to: In the Red

For shape, Pureology’s Colour Ambassador Ruth Roche wanted to add “emotion” to the overall design. “Her cut was heavy and bulky before and needed to harmonize with her new red,” says Roche.

by Staff
Galleries|Articles|Sep 27, 2012

Rich Reds

While Redken and Pureology have been “sisters” for years, the lines have never been featured together in any publication. In this MODERN exclusive, view the results of the first-ever collaboration of the two powerhouses.

by Staff
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Career|Articles|Sep 27, 2012

NEW TREND: The Tilted Fringe

Inspired by uneven skirts, geometric shapes and asymmetrical fashion silhouettes in current seasons, Redken's Sam Villa says free-hand tilted fringe is the ideal accessory to compliment the perfect imperfection of today.

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