COVID-19

Apply Now: Emergency Aid for Beauty Professionals

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The Sam Villa Team

Career

5 Ways to Build a Trusted Brand

by Anne Moratto

As we move through this crisis, we don't know what's on the other side but a healthy and trusted personal and salon brand will be more valuable, than ever. Stylists and owners can start thinking about and implementing these steps now.

Coronavirus Rumor Control

News

Coronavirus Rumor Control

by Anne Moratto

Here are five rumors that are not true. Rumors can easily circulate within communities during a crisis but today, more than ever, it's important to go to trusted sources of information.

Sydney Ann Lopez (@sydneyannlopezhair) demonstrates proper posing for KMS artists at the KAO...

Career

KAO's Elevate the Artist Social Program Teaches Social Media Skills and More

by Maggie Mulhern

The KAO “Elevate the Artist Social Program” is an intensive exploration into Instagram success for Goldwell and KMS artists. MODERN editors along with social-media expert and salon owner Sydney Ann Lopez offered a two-hour seminar that included best practices in photography and lighting, posing, writing compelling captions, hashtagging, creating engaging content and more.

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