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All photos by Kevin Robinson, Makeup by Catie Fisher, Hair by Jason Ashkenazi

Macho Makeup Part 3: The Final Looks

by Carlos Valenzuela

New perceptions of gender--more specifically, the greater acceptance of gender fluidity and things like choosing your personal pronoun — have opened the door to men’s acceptance of more traditionally feminine products and services. However, the marketing of cosmetics for men still retains a heavily masculine sensibility, but this is changing.

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