Moroccanoil Blonde Perfecting Purple Shampoo deposits violet pigments to counteract yellow and orange hues, enhance the depth and dimension of haircolor, and provide a natural-looking sheen that revives highlights.
Clients who have waited to see their stylists may be returning with dark roots, stubborn greys and a desire to be lighter and brighter, fast. Save these examples for your blonding inspo board and find out the artist's secret to tailored blondes.
“My new client came to me with more bands than you’ll ever see," Carly Brown says. "I knew this was going to be a HUGE challenge! Thankfully her hair surprised me and it did exactly what I wanted it to first time... YAY!”
Denise Mahoney (@colourauthority) of Colour Authority Salon and Spa, Portland, Oregon, says first time client Samantha came in with very warm ends and about 6 months of regrowth looking for a color upgrade. Details here.
Marie Negrón says “My beautiful client here is a busy mom of two baby girls and sometimes it is hard for her to keep up with her blonde. She decided to color her hair at home and unfortunately it didn’t come out as she expected. I was able to correct her color in five hours.”
Anthony Marmiani (@AnthonySlays) says guest Sam “came to me with hopes of being a platinum blonde global bleach out." It took work and sensitive formulation, but mission accomplished.
Montana Schmidt (@paintslikeschmidt) of Kevin and Co, Danville, IL. says "I’ve been best friends with this girl for about 8 years now and she has the thickest most gorgeous hair. I hadn’t done her hair in almost a whole year, so of course she was ready to go brighter."
This client found her new colorist (one of MODERN's faves) on Pinterest. Learn more about this color correction and how her new colorist fixed the banding while maintaining the integrity of the hair - all while bringing her to a dimensional platinum.
Amy Malarchik has been referred to as the “Transformation Queen." This color conversion is particularly inspiring. Noting that she is the ideal client to get the brightest blonde, Malarchik says she has "a base color that just lifts to the perfect pale yellow where the toner can do everything I want it to." See what happens after some highlights and perfect toning.
Amy Koepke says her new client came in "hating where her hair was at. It was way warmer and darker than she wanted and there were a couple of different bands throughout. Our goal was to get her in a cooler lighter place with the time we had while maintaining the integrity of her hair." Mission accomplished.
