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Cut|Articles|Mar 2, 2017

IN SPANISH: How-To: Create A Face Frame

MODERN stopped by the most recent educator training for Living Proof. Rafael Benitez, Director of Sales and Education - Latin America was working with Living Proof Educator - Latin America, Leonel (Leo) Sandoval. As he was perfecting the technique, Benitez asked Sandoval to demonstrate for our Spanish speaking audience.

Career|Articles|Mar 1, 2017

Why Professionals SHOULD Sell Retail Products

It has been a problem in our industry for years - retailing. Many salon pros have trouble seeing beyond the artistry and find it difficult to sell products to their clients. In this brief video Cody Fullerton of Living Proof confronts the situation and shares why salon pros should encourage their clients to buy products to maintain their hair between salon visits.

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