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In The Know|News|Aug 26, 2016

How to Merge Old-School & New-School Marketing Techniques

When it comes to building a personal brand, a careful balance of classic skills and new platforms are the keys to your success. In the branding world, some efforts go as far today as when your grandparents were networking and building brands and businesses. Arguably, the heavy saturation of social media, cell phones and email is making the desire for face-to-face interactions and physical—not digital—information even more valued now than in recent years.

In The Know|News|Nov 12, 2013

Update on Business Card Challenge

October is over. How did you do? How many business cards did you pass out last month during my challenge? I want to know. You can comment here on this posting or on my facebook page. You can also send me and email and I will share your experiences (anonymously if you wish).

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In The Know|News|Dec 7, 2011

Online Visibility

The internet offers a wealth of opportunities for communicating your salon services, and utilizing them is a practical method for raising awareness. Read this article by Lauren Whitson, spokesperson for 1&1 Internet, Inc. who provides you with some tips on how to get your business ahead in the digital world.