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Alison Alhamed

Editor in Chief, MODERN SALON

As Editor in Chief, Alison Alhamed shapes the content and voice for MODERN SALON's social media platforms, digital channels and monthly print magazine. Alison collaborates closely with salon professionals, social influencers, brands and industry personalities to connect them with our community of readers and followers. As a beauty editor, public speaker and licensed cosmetologist, Alison was named one of Folio magazine's 13 Under 30 emerging leaders in publishing. She regularly judges industry competitions; presents on how to build a following on social media; collaborates with brands on photoshoots, marketing and advertising campaigns; and is passionate about the professional salon industry. 

Color|Articles|Nov 1, 2017

The Power of She

The Ammon Carver Studio Team in New York City collaborated on this collection to showcase how a beautiful woman can be ultra-feminine, while at the same time powerful and strong.

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In The Know|News|Oct 16, 2017

Minerva Beauty Names Winner in Salon Makeover Contest

For some salon owners, the idea of a salon renovation is overwhelming, or there isn’t budget, or other things have taken priority. So Minerva Beauty launched the MODERN SALON Makeover Contest by Minerva Beauty, which grants one lucky winner the opportunity to see their salon get a total facelift. That means all new furniture from Minerva Beauty in partnership with Quest Resources. After combing through all of the amazing entries, the judges have spoken!

Career|Articles|Oct 1, 2017

Everything You Need to Know About the Goldwell Color Zoom Competition

Color Zoom 101: Every year, Goldwell releases a trend collection that is used as the inspiration for its annual haircolor and style competition, Color Zoom. Across the globe, Color Zoom starts on a national level. Beauty pros compete in three categories— Creative Colorist, New Talent Colorist, Partner Colorist—by submitting a photo of their interpretation of the trend. Once the Gold winners of each category are determined on a national level, they go on to compete internationally on behalf of their respective countries during a live recreation of the look on their model—including the hair color—in front of a judging panel and audience. The international leg of the competition takes place in a new city each year.

In The Know|News|Sep 27, 2017

SALON TOUR: Janet St. Paul Studio for Hair and Beauty in Austin, Phyto Paris US Flagship

The new Janet St. Paul Studio for Hair and Beauty is opening its doors June 1 in Austin, and will serve as the Phyto Paris flagship salon in the US. In addition to hair and wedding services, owner and master stylist Janet St. Paul staffed up with senior stylists to provide facial and skin care, traditional waxing services, makeup, brows and eyelash services, including lash extensions.

Extensions|Articles|Sep 20, 2017

HOW-TO: Before and After Using Hairtalk Tape-In Extensions

MODERN’s Editor in Chief Alison Alhamed recently cut off quite a bit of length from her over-processed ends, which took her long lengths up to a just-past-the-shoulder lob. Although her number-one goal was a return to healthier hair, the change left her feeling a little uneasy. So she called upon Hairtalk Master Educator Alicia Iannone to transform her balayaged lob with face-framing money pieces into a healthy, bright beige-y blonde that is completely seamless.  

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2017 MODERN SALON 100: Holly DeCastri @hollydecastri

If you follow @modernsalon on Instagram and we've ever featured your work, OF COURSE you've heard of Holly DeCastri. She is quite literally our #1 biggest fan--she comments on every single post we share, expressing incredible encouragement and gushy love to every. single. artist. Known simply as "Holly" in our MODERN SALON offices, our entire editorial team voted to have @hollydecastri on our 2017 MODERN SALON 100 list because she is just one of our industry's BEST.

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