NovaLash Shares Lash Love in London at Professional Beauty Show
Recently, NovaLash went across the pond to share some lash love at beauy trade show, Professional Beauty London (PBL).

Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Recently, NovaLash went across the pond to share some lash love at beauy trade show, Professional Beauty London (PBL).
At the Vanity Fair Oscar party, Allison William’s stunning Emilia Wickstead dress shaped the inspiration for her hairstyle, created by Renato Campora, Celebrity Stylist using Wella Professionals.
Sascha Breuer, a Celebrity Stylist using products by Wella Professionals, created beautiful tumbling waves for "Mad Men" actress Elisabeth Moss to wear to the Vanity Fair Oscar party. The finish was sexy and sophisticated while still youthful and on-trend.
With a new Academy opening in 2014 and an ever-expanding team, Keratin Complex is going strong and sees more smoothing ahead.
Marinello makes available more than $100,000 in scholarship money through their annual RAW TALENT competition.
Regis Corporation for Breast Cancer Research donated $400,000 to the research efforts of the Masonic Cancer Center, University of Minnesota.
Celebrity stylist Giannandrea worked with products and tools from Macadamia Natural Oil (MNO) to create a sleek, chic style for Naomi Watts at the 86th Academy Awards.
At the 86th Academy Awards in Los Angeles, butter LONDON Global Colour Ambassador, Katie Jane Hughes, created a chevron nail art manicure for beauty Maria Menounos.
Glamour was in full-swing last night at the 86th Academy Awards and butter LONDON Global Colour Ambassador, Katie Jane Hughes, was on-hand to help beautify Kerry Washington
On Feb. 24, two educators from Team Cuccio Puerto Rico placed first and second in the French Competition during the EDUC Motion Nail & Makeup Expo in Trujillo Alto, Puerto Rico.
The NEW YORKER magazine nails it with their most recent cover by artist Barry Blitt, spoofing the golden, gleaming OSCAR statuette and all the 'work' that went into getting it looking so award-winning!
Loxa Beauty, the e-commerce website and mobile app that specializes in selling salon products to consumers while supporting salon professionals through an online sales commission, has launched a preview version of LoxaBeauty.com to beauty professionals.
Missouri is considering a bill that would deregulate cosmetologists and barbers in the state, allowing people to practice without a license. The Professional Beauty Industry encourages beauty professionals to act and here's how.
THE COMB, a haircutting tool with a level, like an architect's tool, offers precision visualization.
Daniel Radcliffe, the actor famous for playing Harry Potter, is sporting extensions for an upcoming role in the movie "Frankenstein" and is none too pleased about it, calling them a nightmare.
Paris Fashion Week was the sight of Hair Artist Charlie Le Mindu's latest wig collection, Stronger, made entirely of Hairdreams hair.
After increasing slightly in the third quarter of 2013, the Professional Beauty Association's (PBA) Salon/Spa Performance Index (SSPI) rose 0.7 percent in the fourth quarter of 2013,