
SEO for Stylists: How to Make Your Instagram More Discoverable
With the right keywords, tags and bio, Instagram can be a powerful business-building tool. Here’s how to perfectly optimize your profile to grow reach and get more butts in your chair.

Digital Content Strategist

With the right keywords, tags and bio, Instagram can be a powerful business-building tool. Here’s how to perfectly optimize your profile to grow reach and get more butts in your chair.

Instagram is the most important channel for stylists and their clients. High-quality photos that show off your work will fill your appointment book.

You’ve told your client’s before: “Trust the process!” For Atlanta color specialist Kelly Brandon, who takes her textured hair clients to all levels of blonde, this mantra is everything.

Stylists nationwide are figuring out how to book small services, like bang trims, alongside the full services that sustain business. Here, Love Salon owner Katie Pattison offers a booking solution that leaves the pros AND guests happy.

Preview House of Dear’s clean hair care made for all people and hair types.

Beloved Tejano musician Selena Quintanilla left behind a beauty legacy. Learn how the glam team supporting Netflix’s Selena: The Series created archival hair and makeup looks that paid tribute the icon.

Positivity supported by fortitude: that’s how Pantone describes its 2021 Colors of the Year, Ultimate Gray and Illuminating. Now, take a peek at ways to bring these colors to life in the beauty sphere!

Find out why celebrity hair artist Kendall Dorsey swears by this beauty innovation for stylists on the go.

Demi Lovato’s longtime hair colorist takes us behind the scenes of the singer’s seriously cool hair transformation.