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Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
William George, owner of the James Joseph Salons in Boston, talks about the importance of maintaining the right product mix in his inventory, as well as his process for determining when to add new products and let slow sellers go.
As owner of Mitchell's Salons and Day Spas in Cincinnati, Ohio, Deborah Schmidt is witnessing clients stretch appointments just like every other salon. Here,she talks about her approach for facing this with understanding and why it's important to keep loyalty strong for future growth.
In Boston, Massachusetts, Ginny Eramo owns makes advanced education a top priority at her Interlocks Salon Spa. As her staff travel the world in search of the best opportunities, Ginny talks about how she shares those accomplishments with her clients, her community and the local media.
As the president of Cosmetologists Chicago, Frank Gironda, who also owns the Frank Gironda Salons and Spas in Naperville, Illinois, discusses the importance of an association when it comes to building your own salon business.
With his wife Belinda, Frank Gambuzza owns Visage Salon Spa Studio in Knoxville, Tennessee. Here, Gambuzza stresses why he thinks teaching clients how to style their hair at home should be part of the everyday service and not the subject of a special class.
With David Kafer, Jason Hall owns two RED 7 Salons, located in Chicago and Evanston, Illinois. Hall shares how their business kept sales strong during the past two years by incorporating numerous value-added experiences into each guest's service.
Eva Scrivo owns Eva Scrivo Salon with husband Arik in Manhattan. Here, Eva addresses her successful method for seamlessly incorporating product needs into the service by focusing on technique.
As the leader of salon development for P&G Salon Professional, John Moroney explains why the Salon Business Success: Salon Owner Management Forum at America's Beauty Show is a 'can't miss' event for any owner who wants to focus on salon growth.
Neill Corporation’s Serious Business 2010 welcomed more than 1,000 salon and spa owners and managers to a two-day business summit in New Orleans.
As the owner of Sanctuary Salon and Spa in Billings, Montana, Kris Carpenter’s biggest challenge is staffing her nail department. As a member of the local executive board of Montana State University in Billings, Carpenter understands that rising tuition costs are one of the biggest challenges facing incoming students.
Steer more services, education, talent and retail into your nail department, and you’ll drive home more profits.
