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Editorial

Our editorial team is composed of seasoned beauty and salon industry professionals and writers who are passionate about delivering the latest news, trends, and insights to our readers. Our collective expertise spans various aspects of the beauty world, from hair and makeup to salon business and wellness.


With a commitment to excellence and a finger on the pulse of the industry, our editorial staff strives to provide accurate, timely, and engaging content that helps beauty professionals stay informed and inspired. Whether it's news, the latest beauty trends, or in-depth features, our team is dedicated to supporting the success and growth of the beauty community.

In The Know|News|Jan 11, 2013

Sensei Shears Systems Natural Texture Shear

senseishears.com   Designed for stylists who frequently work with textured hair. Cut the length with a regular shear, and then go back through with the Natural Texture Shear to make it look like point cutting was used. These shears are ...

In The Know|News|Jan 11, 2013

Spilo Worldwide Toolworx

toolworxbypersonna.com Professional Japanese Stainless Steel Shears feature hollow ground blades for less friction, providing longer lasting sharp edges. Handles in both straight and offset styles with removable finger rest make this shear ...

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In The Know|News|Dec 13, 2012

Salon Task

Salontask.com Salon Task is a simple web-based software for businesses in the beauty industry. Salon Task is focused on helping companies to better track and organize customers and schedule appointments more efficiently. Salon Task was founded ...

In The Know|News|Dec 13, 2012

Privé Gift Sets

priveproducts.com Privé offers three separate gift sets for different hair types and needs. The Just Beautiful Hair Trio includes one Daily Shampoo and Daily Conditioner, and comes with a complimentary Thermal Protection Detangling Spray ...

In The Know|News|Dec 13, 2012

Sanzi Shampoo

Sanzihair.com Sanzi Shampoo is an organic product that gives light moisturizing benefits. It contains organic extracts of bilberry, sugar maple, sugar cane, orange, and lemon and it only has organic preservatives. It is available in 8oz and ...

In The Know|News|Dec 13, 2012

Clairol Professional's Care Collection

clairolpro.com Clairol Professional’s Care Collection contains customized Radialux technology that targets areas where extra care is needed for visible shine from roots to ends. The Care Collection consists of three lines uniquely designed ...

In The Know|News|Dec 12, 2012

Retrospect's Hand and Nail Reconstructor

retrospectusa.com Retrospect's Hand and Nail Reconstructor contains Replicine Functional Keratin peptides, which deliver improved nail flexibility and reduced nail splitting and brittleness, while softening and hydrating your hands. Hand and ...

In The Know|News|Dec 12, 2012

Neuma's NeuSmooth Revitalizing Masque

neumabeauty.com This NeuSmooth Revitalizing Masque from Neuma helps revive dry, brittle or damaged hair by adding strength, smoothness and shine. A proprietary blend of plant extracts and essential oils, Phyto Colour Complex maximizes ...

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In The Know|News|Dec 6, 2012

Moisture Addiction by Tibolli

tibolli.com   This hair mask from Tibolli smoothes, softens, nourishes and protects the hair. It infuses moisture and hydration to the cuticle, with trioxxy that provides nourishment and resilience.     HOW TO USE: STEP 1: ...

In The Know|News|Dec 6, 2012

Gold Leaf from Jessica

jessicacosmetics.com Jessica has introduced a vintage-inspired pure 18k gold topcoat called Gold Leaf. This polish provides brilliant accents to solid color nails with highlights of golden flakes. Opt to wear for season festivities . When ...

In The Know|News|Dec 6, 2012

Tweezerman's Petite Tweeze Set

tweezermanprofessional.com   Petitie Tweet Set from Tweezerman features Slant and Point tweezers in small sizes. This miniature set is ideal for storing in a purse and travel. The tweezers come in three colored fashion cases. HOW TO USE: ...

In The Know|News|Dec 6, 2012

The Sedu Revolution Pro 6000i Hair Dryer

sedubeauty.com The Sedu Revolution Pro 6000i Hair Dryer features an electronic ionic on/off switch; ionic generator that produces negative ions; instant cold shot button; long lasting AC motor, 9 foot cord, six speed/heat sesttings, two nozzle ...

In The Know|News|Dec 6, 2012

TIGI's Resurgence Line

tigihairreborn.com TIGI's Resurgence Line contains a formula with Hyper-Distillation technology and MicroMarine compound (sea kelp, aloe vera, babassu oil, green tea polphenols) is high in lipid content. In dry hair, it targets and helps ...

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