MENU
SEARCH
With some of the biggest and best beauty shows right around the corner, we wanted to share one of our favorite (yet underrated) ways to capitalize on social media surrounding an event. Whether you're going to IBS, ABS, Cosmoprof Bologna or ...
Let’s play a game: First, think about the number of years you have been working as a stylist in a salon.Second, think about the number of years it’s been since you had your hair done in a salon- Wait, not so fast… Not in the ...
What’s happening to our beauty graduates?I recently followed up on beauty graduates and the common denominator for success was not skill or talent, but not needing to support yourself the first year in the salon---due to some other source ...
February is the short month. It is only short by a few days. It feels a lot shorter than it really is. February feels like it is over before you get started. It is already half over as I type this.February needs a haircut ...
As a makeup artist, it’s my job to make whomever sits in my chair gorgeous. Unfortunately, brutal winter winds often turn the prettiest skins into a rough and dry canvases. As any beauty professional knows, sandpaper skin is no ...
Forty-two years as an educator, and I am still the happiest when attending a fresh, well-organized presentation with information I can use, plus an action plan. Without a plan, no matter how cool or hot the experience, it becomes just an ...
I have been very fortunate in my career. I have worked with some of the best companies in our industry and I have traveled to 5 continents and 17 countries sharing ideas, but it was always the people that made the difference for me. In ...
I am writing this post as a follow-up to my last post. I was proud of my last post. I am passionate about what was shared. When I read it online after it went live I was immediately struck by not only how important the message is bit also by the ...
Whether you’re a small company who has been in operation for over 20 years (like us) or a new corporate powerhouse, the same holds true: It is very easy to get set in your ways and become comfortable with your preferred methods of doing ...
I was a first time client. I was a long time client. I saw things in the shop. I was your client. I am not coming back.I saw hair on the floor. Not a little bit of hair. Not my hair. Not just the hair from the last guy. ...
I am a fanatic of lists, alerts on Google, iPhone, post-its, back of envelopes and Starbucks napkins. I stick to a schedule and turn down conflicts with “the plan.” The school of hard knocks teaches that if you don’t know what ...
The shop I am working in has the barber’s names on the corner of the opposite wall mirrors. I am the new guy in the shop. My name is not on the mirror. Yet.Clients ask about the missing name. I have taken to telling ...
On December 15, 2014, it will be 75 years to the day since the World Premiere of Gone With The Wind, that classic legendary movie, the most celebrated in movie history based on Margaret Mitchell's bestseller book. The Paramount and Stateside ...
Consider making the sensory side of your client's visit as important as that of the styling. A few mindful changes can refresh the salon setting and elevate your services. "Clients ...
If you build it, they will come. Everyone is familiar with that saying. If you build it old school, they will come and stay. That is my new twist on the old saying.I am in the midst of building it “old ...
Does it really take six meetings to change a first impression? Do we start from scratch each time we meet? How important is that one indelible, tattoo-like encounter that makes a first impression? Who cares, some might think? You care, because a ...
With the holidays right around the corner, you don’t need the stress of unhappy patrons due to an unkempt salon. The change of seasons tend to sneak up on us, so how can you maintain the look and feel of your business, allowing you to ...
