
Oscars 2018: Katy Perry's Platinum Pixie with Joico
Thanks to celebrity hairstylist Rick Henry of LA's Nine Zero One Salon, Katy Perry's platinum LumiShine sensation caught plenty of post-show buzz.
Loading data...

Thanks to celebrity hairstylist Rick Henry of LA's Nine Zero One Salon, Katy Perry's platinum LumiShine sensation caught plenty of post-show buzz.




John Amico Haircare is celebrating its 50th year anniversary! A successful family-run business, the brand sees a bright future ahead in product manufacturing, distribution and in beauty schools. “We are extremely proud to provide Diversion-free Professional Haircare products to more than 10,000 salon owners and stylists throughout the United States and we look forward to the next 50 years!” says Founder John Amico Sr.
In the past year, 100 million tons of garbage has flooded landfills. While some industries have made steps to reduce their global footprint, others—like the beauty industry—are lagging far behind. However, Zotos, the parent company of JOICO, ISO and Bain de Terre, has made strides ahead—making it their goal to be more eco-responsible.
The queen of color design is sharing her latest technique using some of her favorite tools including long foils, unique patterns and special Joico color formulas. Beth Minardi, spokesperson for Joico Vero K-Pak Color and owner of Minardi Salon in NYC, selected an Asian model, sporting some of the toughest hair to lift, to demonstrate that this type of hair can and does offer multiple interesting color possibilities.
A customized Shaggy Lob gives your client the change she wants along with styling options such as an updo or ponytail.
Sr. Vice President and General Manager Joico and ISO
The program is designed to support professional salons and hairstylists navigate what will be a “new normal” through encouraging and motivational tools, and education from their favorite artists.
The 24-hour live stream event will begin in Australia and move its way west across 13 time zones to the Americas.
Embrace, empower, and celebrate natural curls with Cosmo Prof's live virtual education event on Feb 24, 2025.