
App Update Gives Clients Virtual Try-on, Skin Diagnosis, and Data-driven Personalization
Tricoci Salons & Spas partners with Perfect Corp to provide salon guests with best-in-class augmented reality and artificial intelligence experiences.
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Tricoci Salons & Spas partners with Perfect Corp to provide salon guests with best-in-class augmented reality and artificial intelligence experiences.









On-demand virtual education, downloadable books and guides for all hair types, and free step-by-step tutorial videos help expand skills for barbers and stylists.
Barber, educator and Artist Connective Member Freddy Razo takes us through a day in his life as the Barber Education Leader for Paul Mitchell, the School Costa Mesa.
The ERGO round brushes give the blowdry experience "super loving."
Minerva Beauty offers the chairs in four all-new colors.
The question that seems to loom large is at what age should young men and women start Botox? Is earlier better?
Without any unforeseen curveballs, keep an eye on these three trends which I predict will be truly defining for the hair care industry.
A blonde, a brunette and a redhead walk into your salon looking for a color upgrade for the new year. Now what? Hey, you got this! Each color category features some significant new trends that are fun and easy to do, thanks in large part to Paul Mitchell Color Crema XG.
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For 2022, we’re predicting “expensive brunette” will be highly requested, providing an easy-care color solution but with the depth and dimension only a professional could achieve.
Clear out the old to make room for the new - new ideas, new attitude, new revenue.