Grinding Smarter Not Just Harder
Inspiring client confidence requires hard work but think carefully and choose the hard that rewards you the most.
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SEARCHMENUSEARCHInspiring client confidence requires hard work but think carefully and choose the hard that rewards you the most.
How does a recession affect a salon professional, and why should you care?
Check out some solid advice on how to address typical situations encountered in the salon from global beauty educator Carlos Valenzuela.
It's time to shatter the male grooming ceiling. Men want to have good skin, great hair, and nice nails, too. And they're looking to their salon professional and barber to help a guy out.
What is it about a barbershop that feels so honest and down-home, like the comfort food of grooming?
If you think other stylists can "steal" clients from you, you're looking at the situation from the wrong perspective.
Clear out the old to make room for the new - new ideas, new attitude, new revenue.
The 41 List recognizes 41 LGBTQ Latinx role models. Valenzuela, a stylist, educator, former salon and school owner and author, has been recognized for his leadership and for his award-winning novella, Letters to Young Carlos.
When people compliment Wesley Poole's excellent people skills and customer service, he explains his golden rule of professionalism, “If you love yourself, you automatically love your clients.” This is the second profile in a series of senior stylists who inspire by example.
Seniors are an encyclopedia of knowledge whose wisdom is to be cherished and respected. If your salon doesn’t have one, go out and find or steal one.
Before you click a camera, know this: why are you creating the images? The success of a photoshoot hinges on your answer. Even if it’s just for fun, set a goal or purpose and stay focused to attain good results, otherwise, it’s like shooting fish in a barrel—you might get a nice photo, you might not.
In planning our photo shoot, we asked the question: men with makeup, what is it? They have to be men who wear cosmetics for a more significant reason than to cover up a pimple. They want to look better and maintain an air of naturalness. It has to complement their lifestyle, I said to the team.
"I heard myself say I might not be back next year because my knees refuse to hold me up for two hours—and they cried. Then, they stood and applauded for what seemed an eternity—and I cried."
After an unprecedented and crazy time, how do you want to move forward? What do you want a workday to look like? What needs to adjust, stay in your life or go? Here’s an opportunity to rethink how to lead a more fulfilling life and reprioritize your needs, wellness, and health.
How do you motivate yourself to stay present? And do your best? I mean, it’s too easy to wander off, isn’t it? Here’s how I’ve learned to be up for whatever the salon day throws at me.
We fudge the truth if it hurts. The truth is often an insult. Reality often will do nothing for a client’s confidence.
The number one reason a client moves to another salon goes like this: “I always walked out looking the same.” How did this happen? You stopped doing a consultation for returning clients because familiarity fooled you into thinking you knew the client so well it wasn’t necessary. Wrong.