5 Tips for Small Business Saturday
Small Business Saturday happens right after Thanksgiving, and can be an excellent time for local barbershops and beauty salons to capitalize on the occasion.
by Ivan Zoot
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SEARCHMENUSEARCHSmall Business Saturday happens right after Thanksgiving, and can be an excellent time for local barbershops and beauty salons to capitalize on the occasion.
Heading out in your pj’s with a pie hangover just isn’t the best way to do Black Friday anymore. Stay in, get comfortable, the Donna Bella 4-Day Black Friday Event means business! We talked to Jordan Glindmyer, owner of Pinup Jordan's Mermaid Lounge, and got three hot tips for you this Black Friday weekend.
Sponsored by Donna Bella Hair
Need some fresh marketing ideas for your salon? The secret to successful marketing involves a combination of brand awareness and fostering long-lasting relationships with your community. Millennium S.I. has put together the best beauty industry brand strategies to keep your marketing game strong.
Sponsored by Millennium Systems International
How do you effectively market a service nobody wants to admit they need? We gathered advice from several owners who regularly work with thinning-hair clients.
When the profession is hot but the haircut prices are not, it’s time to up your game. At Roc’s Barber Shop within iStudio Salons in Orlando, Florida, Wahl Ambassador Berman Rodriguez (@Rocdizz) got out of the $12 men’s cut zone with key six steps that anyone can use.
Newsletters are not the place to try to blatantly sell anything to your clients. They are meant to inform and engage.
At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build your business.
At Premiere Orlando 2017, Matthew Wiggins of Social Beautify shared pointers for how to manage negative reviews on Yelp and use it as a platform to build your business.
Educator, author and Cosmetologists Chicago board member Kathy Jager got real with aspiring solo artists on what it takes to be fulfilled and financially successful as an independent business owner.
Learn 10 important ways to improve your salon profit and keep your business from losing money.
Learn 10 important ways to improve your salon profit and keep your business from losing money.
Sponsored by National Bankcard
In an exclusive interview with Salon Today, Emilio Cornacchione, co-owner of Pittsburgh's Izzazu Salon Spa and Serata discusses his experience with Smarter Lifestyle Network, a new technology that entertains, educates and markets to clients, while creating a new revenue stream for the salon.
Draw in new clients, promote special services and offer in-salon tricks and treats to foster community engagement this October 31st.
Marketing your color services in a media-savvy world boils down to beautiful hair and happy clients. Here, industry leaders share their favorite tools for marketing color services.
ColorProof Evolved Color Care, a pioneer and color care authority, recently announced the appointment of Kelly Beam as Vice President of Marketing.
Gift card sales are projected to top $14 billion in 2017. Is your salon ready to capitalize on its fair share of the profit? CardCodez, an online web application and all-in-one gift card solution allowing consumers to purchase gift cards ...
When it comes to building a personal brand, a careful balance of classic skills and new platforms are the keys to your success. In the branding world, some efforts go as far today as when your grandparents were networking and building brands and businesses. Arguably, the heavy saturation of social media, cell phones and email is making the desire for face-to-face interactions and physical—not digital—information even more valued now than in recent years.