SuperNatural Color
“You Can’t Get Supernatural from a Supermarket” is Goldwell’s recently launched direct-to-consumer marketing campaign, and it shines a light on the advantages of professional, in-salon color services over at-home box color.
Loading data...
“You Can’t Get Supernatural from a Supermarket” is Goldwell’s recently launched direct-to-consumer marketing campaign, and it shines a light on the advantages of professional, in-salon color services over at-home box color.




This client was OVER red and REALLY wanted silky hair. Mary Ott (@maryhannah65), a freelance artist working in Bethlehem, Pennsylvania, came to the rescue. "Tiffany is a new client that wanted 'no more red' and something to smooth ...
Amanda LoCastro (@HairByAmanduhh) of DiRosa Haircare, Franklin Square, NY, says, "hair is my passion and I truly love what I do!" A color specialist, LoCastro still cuts and styles as well. She had her hands full with this ...
Wella Trend Vision Award is one of the coolest hairdressing competitions in the beauty industry. Barcelona, Spain is one of the coolest cities on the planet. Put the two together and you have one of the HOTTEST events in the professional salon world.
Kao Salon VP Sandra Humphries directs an education team that inspires passion and creativity.
Goldwell/KMS California has
Kao USA Inc. has announced that it is acquiring Oribe Hair Care from Luxury Brand Partners LLC. Current Oribe Co-President Daniel Kaner will be named president of Oribe.
Almost 20,000 hairdressers from around the globe joined the first digital event hosted by Kao Salon
Wella’s sixth Annual 2008 Trend Vision Awards
Rose gold is the new blonde phenomenon sweeping the red carpets and salons world wide! It provides soft rose warmth to any blonde canvas with a neutral warmth, leaving hair a natural peach beige color. Get two rose gold hair color formulas inside from John Simpson, Lead Artistic Director for Goldwell and Global Master Team.