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In The Know|News|Sep 14, 2011

Rejovenol Brazilian 24 Hours

A non-heavy sprayable treatment formulated for the client who doesn’t want any residue on the hair. The same level of relaxation as Original but with a instant light-weight appearance. Leave on period: At least 24 hrs. Longevity(*): 2-3 months

In The Know|News|Sep 14, 2011

Rusk Deepshine Smooth Keratin Care

What it does: These sodium and sodium chloride-free, color safe formulas strengthen and smooth the hair. Natural keratin, vitamins and nourishing marine botanicals help prevent breakage and provide thermal protection. They help restore ...

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In The Know|News|Sep 14, 2011

Keratin Complex Smoothing Therapy by Coppola

How long it’s been on the market: It was launched 2 ½ years ago and its growth during that time has been phenomenal. What it does: Keratin Complex leaves hair shiny, smooth and silky for three months. It reduces frizz and curl up to 95 percent ...

In The Know|News|Sep 14, 2011

Kerafusion Keratin Treatment by De Fabulous

How long it’s been on the market: Almost seven months. What it does: Kerafusion restructures and rejuvenates even the most fragile hair while smoothing and eliminating frizz completely. Kerafusion combines Keratin proteins with De Fabulous' ...

In The Know|News|Sep 14, 2011

TCA

Processes permanent, semi-permanent, demi, bleach, foil and high-lift applications in minutes when added to formulas.