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Color|Articles|Nov 16, 2014

FORMULA: Amethyst

  Michael Haase (@MichaelMHaase), owner of  Salon Platinum Black, Los Angeles, is a top editorial stylist, celebrity hairdesigner and Wella artist. He created this beautiful, deep lavendar shade that he calls ...

Color|Articles|Nov 16, 2014

FORMULA: Espresso Color Melt

When we posted this makeover by Miriam Ortega (@studio410artonhair) earlier today, you reacted! With 30 minutes there were more than 45 comments, most asking for the formula. We tracked down Ortega, the owner and hair artist of Studio 410, ...

Color|Articles|Nov 14, 2014

Brassy to White Blonde

Samantha Gribble (@TheRedHeadQueen) is a senior stylist and makeup artist at CoCo and Company Hair Salon  in West Seattle.  We saw her work on INSTAGRAM and wanted to share how she brought her client from a bit brassy to a white ...

Color|Articles|Nov 14, 2014

FORMULA: The Sweetest Red

Natalie Stalter (@Natalie_Stalter) has been playing with hair for as long as she can remember. The artist, based at Salon Kingston in West Hollywood’s Salon Republic, is also a member of the Sebastian Urban Team and cross trains in ...

Color|Articles|Nov 13, 2014

FORMULA: A Slice Of White

Looks like many of you really do have fun in the salon when others aren't looking!  Bekah Goodyear  (@deucedeuce), an artist at DeMaj Salon in Lafayette, CO. and fellow stylist Denai Low, decided to "play" and created ...

Color|Articles|Nov 10, 2014

FORMULA: Shaggy Blonde

Robin Warriner (disheveled_elegance), co-founder of Lakshmi Hair Studio, Philadelphia, Pa., created this gorgeous shaggy blonde that we found on instagram.Here Warriner shares the formula on her natural level 8 client: Step 1: Lift the hair ...

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Color|Articles|Nov 2, 2014

HOW-TO: Eliminate Unwanted Gold

Mary Thomaston (@marymurder), a color specialist working at Northport Day Spa at The Hair Studio in Panama City Beach, Florida, as been working with client April hair for about 5 years but together artist and client decided to go brighter and ...

Color|Articles|Oct 30, 2014

HOW TO: Amethyst, The Formula

Michael M Haase (@michaelmhaase) of Salon Platinum Black, Los Angeles, California, created this look he calls "Amethyst." Here he offers the formulation and how to and advises that this technique is open to any pastel tone depending on ...

Color|Articles|Oct 23, 2014

FORMULA: A Bombshell Brunette with Shine and Dimension

There is great gray coverage that still reflects plenty of light and shine in this beautiful brunette finish.  It was achieved using new Koleston Perfect INNOSENSE, a hair color offering an innovative dye technology. It reduces the risk of ...

Sponsored by Wella

Color|Articles|Oct 16, 2014

FORMULA: Titanium Ombre To Die For

 We just had to get the formula for this amazing Titanium Ombre. Isha Mahan (@childlike_empress) of Studio 417 (@studio417salon) shares. It's simple and fabulous: Formula: Base is (Wella) Color Touch 2/0, gentle developer ...

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