This season Sebastian Professional takes you on a journey to the darkest edges of the deep sea, home of some of nature’s most agile and flexible forms of life. By tapping into these mechanisms, Sebastian uncovered the secrets of lasting moisture, bounce and elastic flexibility in a new technology for curly hair—hence, the TWISTED Collection.
The new Sebastian Professional Twisted collection offers six care and styling products designed to protect hair’s elasticity, both in natural and thermal-tool styled curls.
“The moment I decided I wanted to go to beauty school, New York Fashion Week was my biggest goal,” said Laura Rocha, 2017 Sebastian Professional’s What’s Next Awards winner. This weekend, with the help of Wella's Hairdressers at Heart and Sebastian Professional’s What’s Next Awards, she’s making it happen.
After a 10-year hiatus pursuing creative passions and sourcing inspiration, Robert Lobetta makes a return to the brand which he once led as Creative Director.
Curly clients today are way past being told that the only option for their hair is smoothing. Beyond that, they want to be able to wear their curls in different ways, with options to mix up their style every couple years, seasonally, or maybe even from day to day.