A reimagined Press Conference and Official Show Launch will feature the artistry and creative direction of the Chrystofer Benson Artist Team, an exclusive first look at America’s Beauty Show 2027, and an invitation to EXPERIENCE the PULSE - The Heartbeat of the Professional Beauty Industry.
Weaveze by Denman is a simple, professional coloring tool designed to increase the speed and efficiency of the weaving technique when performing highlights.
Flowery's block of buffers deliver natural shine to your client's nails in seconds. Each pop of color in this professional grade buffing block denotes a different step in the nail prep process so technicians can easily decipher between them.
As P&G Salon Professional prepares to host this year's business forum at America's Beauty Show, its CEO Reuben Carranza discusses how the program builds on last year's forum and the attributes he considers most important in a leader. He also offers a preview of some of the other exciting P&G programming we can expect at ABS.
It’s the avant-garde of hair products; revolutionary in composition and
design. In an effort to take the beauty business back to a fundamental
understanding of hair, Elan Sassoon teamed up with leaders in the
industry to introduce Sojourn, a professional line committed to
the protection of hair and the re-education of the industry.
Gray blending offers the best of both worlds for those stuck between wanting to lean into their grays and wanting to run from them. Satin Hair Color, known for its expertly formulated professional color, is here to provide tips and tricks for achieving the perfect gray-blending technique for your clients.
Inspired by the precision of Chinese porcelain art, Kadus Professional has developed Blondes Unlimited— the perfect tool to deliver beautiful balayage color and other freehand techniques. This lightening system makes freehand application techniques easy—no foils required!
The Beauty Changes Lives Foundation and Wella’s Hairdressers at Heart are honored to announce the winners of the Fall 2017 Vidal Sassoon Professional Beauty Education Scholarship.
Designed exclusively for women with aging, thinning, color-treated hair, Colorproof's BioRepair-8 3-step professional strength system targets the four main causes of hair loss to regenerate the scalp, improve strength and density while creating the optimum environment for hair to thrive.