Independent retail business owners often worry when a large chain store threatens their business. The threat of having to compete with large retailers keeps many would-be entrepreneurs from ever opening a salon. Don't panic and read this.
Farouk Systems, Inc. is giving salon owners and stylists the opportunity to heighten and enhance the retail experience in their salons with the release of The Toolbar by CHI.
A weak economy leads to low growth for salon services and products, according to New 2013 Professional Salon Industry Haircare Study.
Overall industry product sales grew 2.7%, with salon hair products growing 2.8%.
Retail is an important part of the business model at Depasquale The Spa in Morris Plains, New Jersey. MODERN stopped by to see how the 1000 foot retail "boutique" is transformed for the holidays.
The professional skin care marketplace has never been more competitive. To thrive or even survive, especially in today’s lean economic climate, Dermalogica District Manager Aaron Sonnenschein offers this advice: “Train yourself to see through the eyes of the customer, especially a new customer you want to acquire, every day.”