
RUSK Unveils “Designer Collection” as Full Brand Reset for Modern Salons
RUSK is resetting its brand in 2026 with the new Designer Collection—streamlined styling systems, simplified care regimens, and minimalist packaging.
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RUSK is resetting its brand in 2026 with the new Designer Collection—streamlined styling systems, simplified care regimens, and minimalist packaging.









RUSK empowers colorists with the introduction of new color products
The event will be a week-long offering of COMPLIMENTARY classes focused on the needs of hairdressers – providing them with no-cost business solutions, product knowledge, technical knowledge, and CE hours.
Beauty Quest Group launching The Backroom and Fringe Benefits, in an ongoing effort to support the professional hair community.
RUSKin10 now offers more ways to match, darken, lighten, and highlight natural hair, expanding your color menu.
New Global Creative Director Matt Swinney spearheads the brand's evolving focus.
In this lovely color, a deep root melts into beautiful blonde ribbons.
This summer is all about glowing, sun-kissed hues. Get the steps for this natural golden balayage from Laura Gibson, Rusk global artistic director.
The event will be a week-long offering of free education focused on the needs of hairdressers – providing them with no cost business solutions, product knowledge, technical knowledge and CE hours.
In this role, Gibson will aid in the education and training for the RUSK color portfolio and advise on the development of new color innovation. This collaboration is part of the brand’s strategy to revitalize their legacy portfolio of professional color offerings and steer the brand forward in future color endeavors.