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Style|Articles|Oct 4, 2022

How To: The Zoomer Perm

Young clients are embracing texture, whether it's their own natural curls or the texture pros create for them. In this How To, Matthew Ketchum and Nena Valentine added their combined talents to perfect the Zoomer perm to meet the request of this young client.

Color|Articles|Aug 25, 2021

Ultimate Color Guide: Solutions for Every Blonde

Kayluh Stewart (@kayluhskolors) works out of her Elysian Studio in Atlanta, where she's upped her blonding game all summer long. As a member of MODERN SALON's Artist Connective, she's been lightening up her creativity to new levels with bold, beautiful balyage and more client-satisfying solutions, thanks to Paul Mitchell's Blonding Portfolio and the Ultimate Blonding Guide.

Color|Articles|Jun 3, 2021

How To Perfect Your Copper Color Formulas

A coppery red keeps things spicy, but there’s one thing you MUST include in your formulas for proper color deposit. Here’s how South Carolina-based stylist Aly Davis nails the vibrancy every single time.

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