Joni Rae Russell has launched countless products and bolstered hundreds of brands. As she prepares to close her business and enjoy some well-deserved relaxation, we asked her to share her thoughts on a life in beauty.
It’s all about user experience – giving users exactly what they want, when they want it. As an advertiser, it’s our job to do the same! With this new feature hitting an even more exact target, it’s up to us to be as specific as possible in creating ads that are relevant and interesting to that precise audience.