City of Hope Unveils the Farouk Shami Positive Image Center

City of Hope, one of the largest cancer research and treatment organizations in the United States, proudly unveiled the Farouk Shami Positive Image Center, a tribute to the generosity and dedication of Dr. Farouk Shami, chairman and founder of Farouk Systems, Inc.

Get the Look: High Contrast Reverse Face Frame

This color formula and style is a different spin on the light, face framing pieces and instead, goes for some rich color pieces and extra drama.

CHI Launches Color Express 10 Minute Hair Color

CHI Color Express, the new time-saving permanent hair coloring collection offered by CHI, is ideal for express services like root touch-ups, effective gray coverage, and men’s gray blending.

CHI Expands Royal Treatment Lines for Professionals Salons

CHI is expanding its Royal Treatment Professional Range, adding four new lines, using the same natural bond builders, moisture, and fatty acids to maintain manageability, softness, strength, and shine.

Farouk Systems, Inc. Announce Executive Leadership Appointments

Beauty company Farouk Systems, Inc. appointed four new executive positions, strengthening its approach to drive company focus, growth, continuity, and momentum.

CHI Launches LAVA PRO Hair Dryer

The new CHI LAVA PRO Hair Dryer uses its signature CHI LAVA Ceramic technology and comes with an autocleaning function.

11 New Pro Hairstyling Tools

Freshen up your kit with these hot tool intros.

Farouk Systems Receives Leaping Bunny Certification

The brand's cruelty-free practices are now certified by the gold standard group.

LG, CHI Create the LG CHI Color Master Factory

It's the first machine in the world to instantly create unlimited formulations and dispense perfectly mixed hair color in under two minutes.