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Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients
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Shine Time: Aluram’s High Shine Line Delivers Moisture and Shine with Clean Ingredients
Sponsored by Aluram
Meet the next generation of lightening with cleaner lift, less breakage, and built-in Metal Purifier Technology.
Sponsored by Wella
Less frizz. No restrictions. Up to 3 months of smooth. Wella Professionals' SmoothFiller is the smoothing service your clients (and your revenue) have been waiting for.
Sponsored by Wella
Jacquelyn Rodriguez, co-founder of the Green Beauty Community, releases her debut book, Changeworthy: How to Build a Salon That Honors People and the Planet.
With the launch of Color Purity, Innersense Organic Beauty sets a new standard for clean, safe, and effective high-performance hair color systems
Today’s clients want to know that their hair products are safe as well as effective. Salon pros are excited about CLEAR Solution from Pure Brazilian, an all-new formaldehyde-free smoothing system that delivers the gorgeous results you expect using none of the harsh chemicals often associated with keratin treatments. Learn about this breakthrough system and find out how you can boost your creds with a Pure Brazilian certification.
Sponsored by Pure Brazilian
Your color services can be accomplished more swiftly than ever—think 10-minute processing—with the new CHI Color Express non-ammonia permanent hair color.
Sponsored by Farouk Systems
Showcase authentic hair identity with BOB (Back of Bottle)™, a clean ingredient haircare line. Steer clear of complicated, harmful ingredients and prioritize skincare and scalp health. With no sulfates, no parabens, and no harmful ingredients, you can give your clients clean, healthy, beautiful hair.
Sponsored by Collective Beauty Brands
Carisa Findley becomes Freecoat Nails' first president, bringing extensive franchise experience to the company.
Consumers want to know what’s in a product they’re using on their bodies—or what’s in a product you’re using on their hair in the salon—and are actively seeking out brands that make “clean” products more than ever before. Check out this round up of products with consciously-created formulas.