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Webinars|Nov 7, 2025

Marketing Strategies for Attracting Your Dream Clients

Market-leading salon owners, Daniel Mason-Jones and Gayle Fulbright, help you prepare now by sharing their most successful campaigns for attracting prime clients—the ones who will reward your business with their loyalty and higher average tickets. And, some of these marketing strategies are as simple as ‘set it and forget it.’ Sponsored by Phorest Software.

Sponsored by Phorest

Webinars|Aug 28, 2025

Future-Proofing Your Career: Why Stability Matters for Stylists

In today’s uncertain economy—where rising costs, industry changes, and shifting client habits can impact a stylist’s income—having a steady, reliable work situation can make all the difference. In this panel discussion, three experienced stylists share how a stable salon environment has given them consistent income, access to benefits like insurance, and peace of mind. Learn practical ways to evaluate your own career options and protect your future in the beauty industry.

Sponsored by Ulta Beauty

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Career|Articles|Oct 24, 2019

WEBINAR - How to Run a Profitable & Sustainable Hair Color Business

On November 4th at 11:00 AM PT/2:00 PM ET, Salon Today Editor in Chief Stacey Soble will lead a discussion between two industry experts exploring how salon professionals can run a more efficient salon by cutting back on waste, pricing services appropriately, keeping it simple, and making it easy for teams to charge fairly so that businesses turn a consistent and reliable profit.

Sponsored by Vish

Style|Articles|Jun 4, 2018

WEBINAR: How to Perfect Men's Consultations

During this webinar, MODERN SALON Media Publisher Steve Reiss shared recent industry research highlighting what your male clientele wants and how to make them your best clients. Men’s hair icon and founder of The Grooming Collective Kurt Kueffner walks you through the steps to perfecting men’s consultations, ensuring their loyalty.

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In The Know|News|May 29, 2013

Wow Customer Experience, Increase Male Clientele...and More!

The Associated Hair Professionals (AHP), a national association supporting hair stylists, barbers, and nail professionals, will be hosting its free Summer Webinar Series from June 2013 through August 2013. The series will include six webinars that will teach attendees how to create a "wow" customer experience, increase male clientele, practice proper infection control, and run effective marketing campaigns.

In The Know|News|Mar 6, 2012

Choosing a Model for Your Color Zoom Entry

Goldwell continues the search for the most creative colorists with their 2012 Color Zoom Challenge. Don't miss the webinar this Wednesday, March 7 (7 p.m. Eastern, 6 p.m. Central, and 4 p.m. Western) which will delve into all the components you need to put together for a Color Zoom challenge submission.

In The Know|News|Feb 24, 2012

Creating a Goldwell Color Zoom Entry with Dimitrios Tsioumas

In a series of webinars and documentary-style webisodes from Monday, Feb. 27 to June 30, stylists can tune into GoldwellLive.com to watch Goldwell International Master Dimitrios Tsioumas’ step-by-step process of creating an entry for the Color Zoom Challenge. Each of the webinars will teach you a component of what you will need in order to put together a winning submission.

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