The Professional Beauty Association (PBA) trade organization representing the entire beauty industry recently launched a newly enhanced website to better connect, unite, and inspire at https://www.probeauty.org/

Showcasing its values -- connected by passion; united by beauty -- the new site provides an easy-to-use, vibrant user experience to foster connection. It’s a place to hang out, get inspired, and make a difference through action in a way that’s optimized for a mobile experience so you can always stay connected even on-the-go. The new probeauty.org features the following sections:

●    Member Resources: The place to visit if you want to connect on a richer level. With information on PBA offerings such as the Insurance Marketplace, member discounts and savings, and a library of resources -- from learning how to book your chair solid to industry economic snapshots to help you stay in front of what’s happening beyond the salon and spa.

●    Events and Programming: The new probeauty.org site offers a total resource on PBA’s famed events and programs, from the North American Hairstyling Awards (NAHA), the most prestigious photographic beauty competition and awards, to the International Salon and Spa Expo (ISSE), the largest professional beauty event on the west coast, and more. This is the place to go to learn how to enter, visit, participate, and beyond -- this is the place to help push forward making your dreams come true.

●    Advocacy: Learn how to become a beauty advocate and join the movement to help inform consumers and legislators on how technically trained, professional, and passionate our industry is with the “I Am A Professional. I Am Licensed” program. Visitors can also stay informed by signing up to
receive text messages and/or emails about issues affecting the beauty industry. All you have to do is sign up -- it’s that easy!

●    PBA Charities: Be a part of something bigger! PBA offers several opportunities to give back to the community we’re all a part of through Cut It Out, the Disaster Relief Fund, and Look Good Feel Better. This area of the website provides information and connections to PBA charities so you can make a difference in the lives of your colleagues, clients, and neighbors -- because we are all united by beauty.

About Professional Beauty Association
The Professional Beauty Association (PBA) is the largest and most inclusive trade organization representing the entire beauty industry. PBA exists to elevate, unite and serve the beauty industry and the professionals who improve people’s lives and is the only national organization to represent the entire beauty industry. Our members include manufacturers, distributors, salons, spas, schools, independent practitioners, students and industry suppliers. PBA is dedicated to advocating and fighting for the rights of the beauty industry, enhancing professionalism, and committed to the long-term success of the stylist and the businesses that employ and support them. For more information on membership levels and dues please visit: www.probeauty.org/join.