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SalonCentric Joins Premiere Anaheim as Education and Show Pass Partner
Premiere Anaheim announces SalonCentric, a leading distributor of salon professional products, as its newest education and show pass sales partner, marking SalonCentric's first-ever presence at the Anaheim show.
November 10, 2026
Stylist Ashlee Norman educating onstage at Premiere Anaheim 2026, will return to the stage and classroom in 2027.
Credit:
Premiere Shows
2 min to read
If you haven't been to Premiere Anaheim, yet, make this your year to attend. Taking place February 7 – 8, 2027 at the Anaheim Convention Center, and one of the regional shows under the Premiere Shows umbrella, Anaheim has the advantage of being an easy drive for so many California beauty pros, while also offering big value in the two-day event.
And this year, Premiere Anaheimannounced SalonCentric, a leading distributor of salon professional products, as its newest education and show pass sales partner, marking SalonCentric's first-ever presence at the Anaheim show.
"SalonCentric has been an incredible partner to our shows, and we're thrilled to welcome their education programming to Anaheim as well as offer their customers the convenience of show pass sales through their business channels," said Erin McDonald, Event Director, Premiere Shows. "This partnership is a testament to the strength of our relationship and our shared goal of delivering real value to the beauty community.”
SalonCentric has long supported Premiere Orlando through education, a brand expression village, and show pass sales, and recently served as presenting partner for Premiere San Antonio. Anaheim marks the next step in that growing partnership.
"We're excited to bring our education to Premiere Anaheim for the first time," said Dessirae Sands, VP Education Shows & Events, SalonCentric. "This expansion reflects our ongoing commitment to supporting stylists with best-in-class brand education, wherever they are.”
BRANDS EDUCATING include: Quality Touch (also exhibiting), Moroccanoil (also exhibiting), Surface Hair (also exhibiting), Bumble and bumble, QOAT, Kevin Murphy, Mizani, Pureology, Biolage, UNITE HAIR (also exhibiting)
LEARN FROM THESE EDUCATORS
- Bumble and bumble: JuanCarlos Zazueta Torres and Ashlee Norman
- QOAT: Alfredo Lewis, Philip Wolff, and Zach Mesquit
- Kevin.Murphy: Brandi Holdaway, Carmen Waltz, and Hailey Hodapp
- Mizani: Tippi Shorter
SHOW PASSES: Available now via SalonCentric stores, SalonCentric.com, or SalonCentric Business Partners. Prices increase as the show approaches.
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